{"id":13545,"date":"2023-03-29T11:05:23","date_gmt":"2023-03-29T09:05:23","guid":{"rendered":"https:\/\/brandbonsai.com\/?p=13545"},"modified":"2025-11-12T14:25:45","modified_gmt":"2025-11-12T13:25:45","slug":"ako-funguje-automaticka-obnova-opustenych-kosikov-v-email-marketeri","status":"publish","type":"post","link":"https:\/\/brandbonsai.com\/sk\/ako-funguje-automaticka-obnova-opustenych-kosikov-v-email-marketeri\/","title":{"rendered":"Ako funguje automatick\u00e1 obnova opusten\u00fdch ko\u0161\u00edkov v Email Market\u00e9ri"},"content":{"rendered":"[vc_row type=“full_width_background“ full_screen_row_position=“middle“ column_margin=“default“ column_direction=“default“ column_direction_tablet=“default“ column_direction_phone=“default“ bg_color=“#ffffff“ scene_position=“center“ top_padding=“6%“ bottom_padding=“6%“ text_color=“dark“ text_align=“left“ row_border_radius=“none“ row_border_radius_applies=“bg“ overflow=“visible“ overlay_strength=“0.3″ gradient_direction=“left_to_right“ shape_divider_position=“bottom“ bg_image_animation=“none“ shape_type=““][vc_column column_padding=“no-extra-padding“ column_padding_tablet=“inherit“ column_padding_phone=“inherit“ column_padding_position=“all“ column_element_direction_desktop=“default“ column_element_spacing=“default“ desktop_text_alignment=“default“ tablet_text_alignment=“default“ phone_text_alignment=“default“ background_color_opacity=“1″ background_hover_color_opacity=“1″ column_backdrop_filter=“none“ column_shadow=“none“ column_border_radius=“none“ column_link_target=“_self“ column_position=“default“ gradient_direction=“left_to_right“ overlay_strength=“0.3″ width=“1\/1″ tablet_width_inherit=“default“ animation_type=“default“ bg_image_animation=“none“ border_type=“simple“ column_border_width=“none“ column_border_style=“solid“][tabbed_section style=“vertical_scrolling“ tab_color=“Accent-Color“ vs_content_animation=“fade“ vs_link_animation=“opacity“ vs_navigation_alignment=“left“ vs_navigation_width_2=“25%“ vs_navigation_func=“default“ vs_navigation_width=“regular“ vs_navigation_spacing=“25px“ vs_navigation_mobile_display=“visible“ vs_tab_spacing=“20%“ vs_tab_tag=“h5″ vs_cta_style=“see-through“ vs_cta_bg_color=“default“ vs_cta_heading_tag=“h6″][tab icon_family=“none“ title=“\u00davod“ id=“1680079785096-8″ tab_id=“1680079785097-5″][vc_row_inner column_margin=“none“ column_direction=“default“ column_direction_tablet=“default“ column_direction_phone=“default“ text_align=“left“ row_position=“default“ row_position_tablet=“inherit“ row_position_phone=“inherit“ overflow=“visible“ pointer_events=“all“][vc_column_inner column_padding=“no-extra-padding“ column_padding_tablet=“inherit“ column_padding_phone=“inherit“ column_padding_position=“all“ column_element_direction_desktop=“default“ column_element_spacing=“default“ desktop_text_alignment=“default“ tablet_text_alignment=“default“ phone_text_alignment=“default“ background_color_opacity=“1″ background_hover_color_opacity=“1″ column_backdrop_filter=“none“ column_shadow=“none“ column_border_radius=“none“ column_link_target=“_self“ overflow=“visible“ gradient_direction=“left_to_right“ overlay_strength=“0.3″ width=“1\/1″ tablet_width_inherit=“default“ animation_type=“default“ bg_image_animation=“none“ border_type=“simple“ column_border_width=“none“ column_border_style=“solid“]
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V tomto \u010dl\u00e1nku si vysvetl\u00edme, ako v Email Market\u00e9rovi funguje funkcia automatickej obnovy opusten\u00fdch n\u00e1kupn\u00fdch ko\u0161\u00edkov. Inak povedan\u00e9, t\u00e1to funkcia v\u00e1m pom\u00f4\u017ee z\u00edska\u0165 objedn\u00e1vky od \u013eud\u00ed, ktor\u00ed u\u017e skoro nak\u00fapili, no nakoniec zav\u00e1hali a svoju objedn\u00e1vku z\u00a0 nejak\u00e9ho d\u00f4vodu nedokon\u010dili. <\/div>
<\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=“none“ title=“Aktiv\u00e1cia“ id=“1680079785165-4″ tab_id=“1680079785166-10″][vc_row_inner column_margin=“none“ column_direction=“default“ column_direction_tablet=“default“ column_direction_phone=“default“ text_align=“left“ row_position=“default“ row_position_tablet=“inherit“ row_position_phone=“inherit“ overflow=“visible“ pointer_events=“all“][vc_column_inner column_padding=“no-extra-padding“ column_padding_tablet=“inherit“ column_padding_phone=“inherit“ column_padding_position=“all“ column_element_direction_desktop=“default“ column_element_spacing=“default“ desktop_text_alignment=“default“ tablet_text_alignment=“default“ phone_text_alignment=“default“ background_color_opacity=“1″ background_hover_color_opacity=“1″ column_backdrop_filter=“none“ column_shadow=“none“ column_border_radius=“none“ column_link_target=“_self“ overflow=“visible“ gradient_direction=“left_to_right“ overlay_strength=“0.3″ width=“1\/1″ tablet_width_inherit=“default“ animation_type=“default“ bg_image_animation=“none“ border_type=“simple“ column_border_width=“none“ column_border_style=“solid“][vc_column_text]Zmeny, ktor\u00e9 na va\u0161om eshope nastan\u00fa, ke\u010f aktivujete v Email Market\u00e9ri funkciu opusten\u00fdch ko\u0161\u00edkov:<\/p>\n

Na podstr\u00e1nke objedn\u00e1vky sa po zapnut\u00ed tejto funkcionality presunie pole na zadanie emailu \u00faplne navrch formul\u00e1ra. \u0160tandardne je toti\u017e pole na vlo\u017eenie emailovej adresy v objedn\u00e1vkovom formul\u00e1ri dos\u0165 n\u00edzko, v\u010faka \u010domu mnoho z\u00e1kazn\u00edkov objedn\u00e1vku zru\u0161\u00ed e\u0161te sk\u00f4r, ako vyplnia pole na zadanie emailu. Ke\u010f pole na vlo\u017eenie emailu presunieme hne\u010f navrch, je to prv\u00e9 pole, ktor\u00e9 z\u00e1kazn\u00edk vypln\u00ed, \u010d\u00edm zvy\u0161ujeme na\u0161u \u0161ancu toho, \u017ee tento n\u00e1kupn\u00fd ko\u0161\u00edk odchyt\u00edme, ak z\u00e1kazn\u00edk svoju objedn\u00e1vku nedokon\u010d\u00ed.<\/p>\n

Taktie\u017e sa na pozad\u00ed pred\u013a\u017ei doba, po ktor\u00fa si prehliada\u010d z\u00e1kazn\u00edka cez cookies zapam\u00e4t\u00e1 obsah jeho n\u00e1kupn\u00e9ho ko\u0161\u00edka. V\u010faka tomu budete ma\u0165 viac \u010dasu z\u00e1kazn\u00edka konvertova\u0165 – teda motivova\u0165 k n\u00e1kupu.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=“none“ title=“Proces odchytenia zabudnut\u00e9ho ko\u0161\u00edka“ id=“1680079785213-1″ tab_id=“1680079785213-4″][vc_row_inner column_margin=“none“ column_direction=“default“ column_direction_tablet=“default“ column_direction_phone=“default“ text_align=“left“ row_position=“default“ row_position_tablet=“inherit“ row_position_phone=“inherit“ overflow=“visible“ pointer_events=“all“][vc_column_inner column_padding=“no-extra-padding“ column_padding_tablet=“inherit“ column_padding_phone=“inherit“ column_padding_position=“all“ column_element_direction_desktop=“default“ column_element_spacing=“default“ desktop_text_alignment=“default“ tablet_text_alignment=“default“ phone_text_alignment=“default“ background_color_opacity=“1″ background_hover_color_opacity=“1″ column_backdrop_filter=“none“ column_shadow=“none“ column_border_radius=“none“ column_link_target=“_self“ overflow=“visible“ gradient_direction=“left_to_right“ overlay_strength=“0.3″ width=“1\/1″ tablet_width_inherit=“default“ animation_type=“default“ bg_image_animation=“none“ border_type=“simple“ column_border_width=“none“ column_border_style=“solid“][vc_column_text]Ke\u010f z\u00e1kazn\u00edk po\u010das objedn\u00e1vky vypln\u00ed pole email, ihne\u010f sa tento \u00fadaj ulo\u017e\u00ed vo forme cookies na zariadenie (po\u010d\u00edta\u010d, tablet alebo mobil) dan\u00e9ho n\u00e1v\u0161tevn\u00edka. Ke\u010f z objedn\u00e1vky od\u00edde na in\u00fa podstr\u00e1nku, alebo zatvor\u00ed va\u0161u web str\u00e1nku, emailov\u00e1 adresa (a in\u00e9 \u00fadaje, ktor\u00e9 vyplnil, napr. meno, adresa at\u010f.) zostan\u00fa ulo\u017een\u00e9 v jeho prehliada\u010di. Ke\u010f sa teda vr\u00e1ti sp\u00e4\u0165 na podstr\u00e1nku objedn\u00e1vky, nebude musie\u0165 tieto \u00fadaje zad\u00e1va\u0165 znovu.<\/p>\n

Ale, ak sa z\u00e1kazn\u00edk k svojej objedn\u00e1vke nevr\u00e1ti, o 24 hod\u00edn sa inform\u00e1cie o tomto z\u00e1kazn\u00edkovi a jeho n\u00e1kupnom ko\u0161\u00edku automaticky pridaj\u00fa do \u0161peci\u00e1lneho zoznamu v Email Market\u00e9rovi.<\/p>\n

Email Market\u00e9r z\u00e1kazn\u00edkovi odo\u0161le email, v ktorom bude inform\u00e1cia o tom, \u017ee nedokon\u010dil svoju objedn\u00e1vku, zoznam produktov v jeho ko\u0161\u00edku, a v\u00fdzva k dokon\u010deniu objedn\u00e1vky.[\/vc_column_text]

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Samotn\u00fd obsah emailov si viete upravi\u0165 pod\u013ea seba.<\/strong> Niektor\u00ed z\u00e1kazn\u00edci preferuj\u00fa, aby boli ich emaily p\u00edsan\u00e9 v\u0161eobecne od ich t\u00edmu, pr\u00edpadne od spolo\u010dnosti. In\u00ed zase preferuj\u00fa dan\u00e9 emaily p\u00edsa\u0165 v mene jednej osoby. Tak\u00e9to emaily s\u00fa osobnej\u0161ie a z na\u0161ich sk\u00fasenost\u00ed aj \u00faspe\u0161nej\u0161ie, ke\u010f\u017ee vyzeraj\u00fa ako manu\u00e1lne odoslan\u00e9 emaily konkr\u00e9tnym \u010dlovekom, nie ako automatizovan\u00e9 emaily odoslan\u00e9 \u201estrojom\u201c. <\/div>
<\/div><\/div>[vc_column_text]Ak z\u00e1kazn\u00edk klikne na odkaz v emaile a svoju objedn\u00e1vku dokon\u010d\u00ed, v zozname bude ozna\u010den\u00fd. V\u010faka tomu sa mu u\u017e neodo\u0161l\u00fa nasledovn\u00e9 emaily, ktor\u00e9 by sa mu odoslali, ak by objedn\u00e1vku nedokon\u010dil.<\/p>\n

Ak z\u00e1kazn\u00edk objedn\u00e1vku nedokon\u010d\u00ed, na \u010fal\u0161\u00ed de\u0148 mu pr\u00edde \u010fal\u0161\u00ed email, v ktorom m\u00f4\u017ee by\u0165 napr. aj z\u013eavov\u00fd kup\u00f3n.[\/vc_column_text]

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Pripomienkov\u00fdch emailov viete pre jeden opusten\u00fd ko\u0161\u00edk nastavi\u0165 aj viac, no odpor\u00fa\u010dame v\u00e1m posla\u0165 dva, maxim\u00e1lne tri. <\/div>
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\u0160tandardne Email Market\u00e9r odo\u0161le prv\u00fd pripomienkov\u00fd email cca 24 hod\u00edn od opustenia ko\u0161\u00edka a druh\u00fd pripomienkov\u00fd email o de\u0148 nesk\u00f4r. M\u00f4\u017eete si v\u0161ak ur\u010di\u0165 aj in\u00e9 \u010dasov\u00e9 obdobie odoslania emailov – napr. posla\u0165 druh\u00fd email o dva dni nesk\u00f4r, aby mali z\u00e1kazn\u00edci viac \u010dasu dokon\u010di\u0165 svoju objedn\u00e1vku po prvom pripomienkovom emaile. <\/div>
<\/div><\/div>[vc_column_text]Posielanie pripomienkov\u00fdch emailov o nedokon\u010den\u00fdch objedn\u00e1vkach je pod\u013ea z\u00e1sad GDPR, ke\u010f\u017ee spad\u00e1 pod opr\u00e1vnen\u00fd z\u00e1ujem (pom\u00f4c\u0165 z\u00e1kazn\u00edkovi vyrie\u0161i\u0165 pr\u00edpadn\u00fd probl\u00e9m s objedn\u00e1vkou). Z\u00e1kazn\u00edk v\u0161ak mus\u00ed ma\u0165 mo\u017enos\u0165 z odberu sa odhl\u00e1si\u0165, preto ka\u017ed\u00fd tak\u00fdto email mus\u00ed obsahova\u0165 mo\u017enos\u0165 odhl\u00e1senia sa – \u010do samozrejme Email Market\u00e9r bez probl\u00e9mov zvl\u00e1da.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=“none“ title=“Uk\u00e1\u017eky emailov“ id=“1680079822739-2″ tab_id=“1680079822740-0″][vc_row_inner column_margin=“none“ column_direction=“default“ column_direction_tablet=“default“ column_direction_phone=“default“ text_align=“left“ row_position=“default“ row_position_tablet=“inherit“ row_position_phone=“inherit“ overflow=“visible“ pointer_events=“all“][vc_column_inner column_padding=“no-extra-padding“ column_padding_tablet=“inherit“ column_padding_phone=“inherit“ column_padding_position=“all“ column_element_direction_desktop=“default“ column_element_spacing=“default“ desktop_text_alignment=“default“ tablet_text_alignment=“default“ phone_text_alignment=“default“ background_color_opacity=“1″ background_hover_color_opacity=“1″ column_backdrop_filter=“none“ column_shadow=“none“ column_border_radius=“none“ column_link_target=“_self“ overflow=“visible“ gradient_direction=“left_to_right“ overlay_strength=“0.3″ width=“1\/1″ tablet_width_inherit=“default“ animation_type=“default“ bg_image_animation=“none“ border_type=“simple“ column_border_width=“none“ column_border_style=“solid“][vc_column_text]Uk\u00e1\u017eka prv\u00e9ho emailu:[\/vc_column_text][image_with_animation image_url=“13553″ image_size=“full“ animation_type=“entrance“ animation=“None“ animation_movement_type=“transform_y“ hover_animation=“none“ alignment=““ img_link_large=“yes“ border_radius=“none“ box_shadow=“none“ image_loading=“default“ max_width=“100%“ max_width_mobile=“default“][vc_column_text]Uk\u00e1\u017eka druh\u00e9ho emailu:[\/vc_column_text][image_with_animation image_url=“13565″ image_size=“full“ animation_type=“entrance“ animation=“None“ animation_movement_type=“transform_y“ hover_animation=“none“ alignment=““ img_link_large=“yes“ border_radius=“none“ box_shadow=“none“ image_loading=“default“ max_width=“100%“ max_width_mobile=“default“][vc_column_text]Uk\u00e1\u017eka prv\u00e9ho emailu v inboxe z\u00e1kazn\u00edka:[\/vc_column_text][image_with_animation image_url=“13559″ image_size=“full“ animation_type=“entrance“ animation=“None“ animation_movement_type=“transform_y“ hover_animation=“none“ alignment=““ img_link_large=“yes“ border_radius=“none“ box_shadow=“none“ image_loading=“default“ max_width=“100%“ max_width_mobile=“default“][\/vc_column_inner][\/vc_row_inner][\/tab][tab icon_family=“none“ title=“M\u00e1te z\u00e1ujem?“ id=“1680080347637-4″ tab_id=“1680080347638-4″][vc_row_inner column_margin=“none“ column_direction=“default“ column_direction_tablet=“default“ column_direction_phone=“default“ text_align=“left“ row_position=“default“ row_position_tablet=“inherit“ row_position_phone=“inherit“ overflow=“visible“ pointer_events=“all“][vc_column_inner column_padding=“no-extra-padding“ column_padding_tablet=“inherit“ column_padding_phone=“inherit“ column_padding_position=“all“ column_element_direction_desktop=“default“ column_element_spacing=“default“ desktop_text_alignment=“default“ tablet_text_alignment=“default“ phone_text_alignment=“default“ background_color_opacity=“1″ background_hover_color_opacity=“1″ column_backdrop_filter=“none“ column_shadow=“none“ column_border_radius=“none“ column_link_target=“_self“ overflow=“visible“ gradient_direction=“left_to_right“ overlay_strength=“0.3″ width=“1\/1″ tablet_width_inherit=“default“ animation_type=“default“ bg_image_animation=“none“ border_type=“simple“ column_border_width=“none“ column_border_style=“solid“][vc_column_text]Ak u\u017e pou\u017e\u00edvate Email Market\u00e9ra a m\u00e1te z\u00e1ujem aktivova\u0165 aj funkciu opusten\u00fdch ko\u0161\u00edkov, kontaktujte n\u00e1s<\/a>.<\/p>\n

Ak Email Market\u00e9ra e\u0161te nepou\u017e\u00edvate, viac inform\u00e1ci\u00ed a mo\u017enos\u0165 objedn\u00e1vky n\u00e1jdete na na\u0161om webe emailmarketer.sk<\/a>.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/tab][\/tabbed_section][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

V tomto \u010dl\u00e1nku si vysvetl\u00edme, ako v Email Market\u00e9rovi funguje funkcia automatickej obnovy opusten\u00fdch n\u00e1kupn\u00fdch ko\u0161\u00edkov. Inak povedan\u00e9, t\u00e1to funkcia v\u00e1m pom\u00f4\u017ee z\u00edska\u0165 objedn\u00e1vky od \u013eud\u00ed, ktor\u00ed u\u017e skoro nak\u00fapili, no nakoniec zav\u00e1hali a svoju objedn\u00e1vku z nejak\u00e9ho d\u00f4vodu nedokon\u010dili.<\/p>\n","protected":false},"author":1,"featured_media":978,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[141,142,66],"tags":[83,164,163,82],"class_list":{"0":"post-13545","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-brandbonsai","8":"category-email-marketer","9":"category-navody","10":"tag-brandbonsai-pluginy","11":"tag-email-marketer","12":"tag-marketing","13":"tag-woocommerce"},"yoast_head":"\nAko funguje automatick\u00e1 obnova opusten\u00fdch ko\u0161\u00edkov v Email Market\u00e9ri<\/title>\n<meta name=\"description\" content=\"Ako spojazdni\u0165 funkciu na automatick\u00fa obnovu opusten\u00fdch n\u00e1kupn\u00fdch ko\u0161\u00edkov vo WooCommerce eshope? 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